I’m Vinicius Sueiro — minimalist designer & creative coder


I’ve recently joined Datastory, a Swedish non-profit that focuses on making relevant global information available for free, through beautiful stories and powerful tools.

Prior to that, I worked at one of the design consultancies that I admire the most, Questtonó. My goal was to learn more about design strategy and user research.

There, I was able to help companies like Ambev and a new fintech by developing early prototypes and conducting face-to-face user interviews.

I have also led a team of five people in projects that combined data, design and web development at Estadão, a major Brazilian media company. Our goal was to turn complex datasets into compelling stories for our users.

Before that, I was a designer at Central, a tiny agency with big clients, where I worked directly with Warner Bros., Via Varejo, Ecovias & Veja.

I also love science, vegan food & climbing, even though I have just started practicing it…

The projects featured on this site cover both company & personal work, as well as my undergraduate project at University of São Paulo.

More recently, the web app concept that I created during the human-centered service design course at IDEO U was also showcased on this portfolio.

I have also finished the entrepreneurship course at Harvard Business School Online. My goal was to improve the alignment between design, development and business opportunities inside companies.


Even though I’m learning new things everyday, I feel very comfortable dealing with pure JavaScript, HTML and CSS. I’ve also been playing with Python for data analysis.

On the design side, Figma is my go-to app and Illustrator comes second. Right now, I’m diving into electronics so that I can design and build connected objects.

If you don’t mind the jargon, my current interests involve IoT, AI, spacial computing, wearables & generative design.

Beyond any technical expertise, I believe it’s our duty as designers to make people’s lives easier.

Check my resume